Brand Builder

Brand Builder is where you set the marketing identity for a workspace. It is also called the Brand Board.

Do this before you build anything Finish the Brand Board before funnels, landing pages, forms or templates. They are all generated from it. See the article Brand Board first, then funnels and pages.

Colours Your branding colours are used for marketing (pages, templates, newsletters, partner materials). They are NEVER used for the CRM app UI. The AgentiCRM app always uses MAP Platform colours so the product stays consistent while your marketing feels yours.

Fonts and graphics Heading and body fonts carry through to every generated page and template. Logo and imagery fill headers, heroes and footers.

Tone of voice Write how you speak. Centurion uses this when it writes page copy, emails and social posts.

Footers Populated social links appear automatically in email footers next to the brand logo. Empty fields are omitted.